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Cognitive’s Mission Critical Desktop Thermal Printer
Truly a printer you can stand on!

Cognitive's flagship product, the AdvantageLX (formerly known as the Blaster or Blazer), is still the preferred industry choice for mission critical desktop printer applications. It remains a much beloved printer by both its users and our resellers.

“AdvantageLX earns its reputation as the mission critical desktop every day,” says Raul Palacios, Cognitive's Director of Business Development. “Our resellers trust the AdvantageLX to perform and to survive in the most demanding of environments,” he says. “Almost nothing stops these printers.”

Cognitive’s high-performance AdvantageLX thermal label printers provide a robust platform driving productivity to the next level. Increased memory, as well as a full suite of stored objects, gives you greater flexibility to meet your demanding business needs.

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Printer Commands & Controls

Cognitive’s printers are smart in they way they transfer data.  The printers send a description of the printed page and its appearance, which results in a significantly smaller volume of information to exchange between the host computer and the barcode printer.  To transfer this data, Cognitive offers various Page (or Print) Description Languages (PDL).  The PDLs available with our printers provide users with the ability to describe textual and graphic elements in a higher level representation other than ‘dots’ or a bitmap.  However most of these same PDLs allow the processing of ‘graphic file formats’ typically stored as files on modern host machines (examples: .bmp, .pcx, .pdf, …, etc.)

  • CPL (Cognitive Programming Language): is printable-ASCII Word based and line-oriented PDL, command and control language for all Cognitive Printers.  A typical print image definition formatted in CPL is composed of;  1) A Header line – defining the size and number of copies to print,  2) Various Text and Graphic Element commands lines – specifying fonts, sizes and placement of these printable image components, and  3) An End statement – instructing the Print Engine to run and create the image on printable media. 

To learn more about Cognitive Solutions Command Programming Language (CPL) contact Cognitive Solutions at: 800.525.2785 ext. 497.

Other Cognitive Programming Features

  • Data Direct is a Cognitive’s software that allows you pre-store input-data sorting features.  In essence, it acts like a filter for other printing languages. Simply design the label using CPL or the included label design software. Save this label format in the printer memory using CPL.  This feature is advantageous where applications are required to pull-replace legacy printers.

View the Data Direct Whitepaper

  • Host Feedback is one of many Cognitive CPL features.  This bi-directional status query capability provides print job completion verifications and the ability for a host computer system to query the printer’s state of operation at any point when the printer is powered on.